get paid for lying
"Telling little fibs leads down a slippery slope to bigger lies — and our brains adapt to escalating dishonesty, which makes deceit easier, a new study shows.
Neuroscientists at the University College London's Affective Brain Lab put 80 people in scenarios where they could repeatedly lie and get paid more based on the magnitude of their lies. They said they were the first to demonstrate empirically that people's lies grow bolder the more they fib."
Really? I could have told them that. People get paid MORE for bigger lies? What do you think they're going to do? Hmm, let's see, the choice is money or truth? Choose one or the other? Gee, what should people do? What WILL they do? Especially if they're not a millionaire. Duh.